Tag Archive | Unlucky Seven

The Color of Words

I am half-Indonesian.

Strangely, this isn’t something I normally talk about.  It has a lot to do with my repressed anger toward my Indonesian father for running away from my American mother the minute he found out she was pregnant, ‘lo those thirty-plus years ago.

My Uncle, my father’s brother, is one of the people I respect the most in my life.  He’s my only connection to my heritage on that side of the family and, over the years, he has done everything he can to keep me in touch with my roots.  This has been especially difficult for us because he lives on the other side of the country.  In more recent times, I’ve been looking up things about my heritage on my own which, I won’t lie, consists mostly of recipes and cooking tips because Indonesian food is absolutely amazing.  Food culture is just as important as any piece of history or tradition in my opinion.

My Indonesian roots have wound in and out of my life and have always remained a sort of side thing for me.  Not that I am ashamed in any way – in fact, I’m proud to be an Acehnese Indonesian – but growing up it was not something that was often discussed.  Quite honestly, when my Uncle would come around when I was younger, the cultural traditions he would attempt to pass on to me (especially in front of other people I knew) seemed embarrassing.  No one else in my life, black or white, had this kind of deep ethnic thing aside from Pittsburgh Hunky traditions (my mom’s half of my ethnicity) which were common place.

In the environment in which I was raised, I really never thought anything of my brown/olive colored skin.  I wasn’t raised to think I was different than anyone in my predominantly white school, church, neighborhood, etc.  To my mind I was just another kid.  To other kids (at least early on) I was just another kid.  To my few close friends now that I’m very much into adulthood, I am just me.  There was a long time, mostly during high school and part of college, where I most definitely felt like an outcast.  I thought it was because I was the stereotypical alterna-kid with, at first, a grunge fashion sense and super-long black hair that put me just outside the norm.  Eventually, that fashion sense evolved into a more metal/gothy thing which kicked me even further to the fringe.  I was the weird, nerdy, mostly unpopular guy who, in your adulthood, you friended on Facebook just to see if he had actually become the serial killer you always thought he would be.

It wasn’t until recently that I realized how many of those ostracized feels were likely because of the color of my skin.

I am a brown person who was raised in a white situation.  I am the large square peg to the small round holes of typical societal castes.  My interests were varied enough that I could slide up along side and associate with most of the cliques in my high school, but never truly fit.  Eventually, I found out (in a very hard way which I’d prefer not to discuss here ever) who my real friends were.  Some of them were people I grew up with from pre-school, some were fellow misfits in high school, and some of them came from me socially reaching beyond the typical teenaged experience and joining my current table-top gaming group (I’ve been there since I was fourteen – eighteen years – and we’re still playing the same game once a week).

The people who stuck with me have never seen me as anything but me.  They’ve taken me as I am and never asked a question nor looked at me sideways.  These people know who they are and know that they are family to me.  I state this because I don’t want you, dear reader, to think that I am some lonely sobbing societal outcast writing this to gain your pity.  I am anything but.  I am only using this first batch of words to qualify myself and show you where I’ve really come from to address a topic that has very recently become extremely important to me.

As you probably know if you read this blog on a regular basis (i.e., the once or so a month that I actually post new content), I wrote a book.  If you don’t know, it’s called Unlucky Seven and revolves around a group of twenty-something nerds who gain super powers, realize they’re in the middle of their own origin story, and make fun of all the tropes and clichés that go along with it.  They do all this while dealing with some of the more difficult aspects of having these abilities in a real-world setting and being pursued by a shadowy agency – Project XIII.

One thing you may not know about my book is that most of the characters are based on real people.  I won’t tell you who those people are but some names were changed and no specifics were given specifically because I recently discovered how fandom treats people in those types of situations and I didn’t want to feed the trolls.

One name that remains unchanged is Justin.  If you know me as nothing but J.P. Bidula, you should be able to connect the dots.  I’ll give you a moment.

While I understand it is typically a literary no-no to name one of your main protagonists after yourself let alone having it actually BE yourself, if you read the book, you’ll find that Justin is no Gary Stu (that’s a Mary Sue for dudes – look it up if you don’t know the term).  He is not an idealized version of me though most of his dialogue is based on things I would actually say in these situations.  One reader went so far as to tell me that he “hates Justin” because he’s “too bitchy and whiny”.  This was a friend of mine who knew the character was based on me and he wasn’t doing it just to bust my balls.

Like me, the character of Justin is over-analytical, overly-cynical, cautious near the point of cowardice, quick-witted, generally surly, intelligent, possessing of total-nerd-recall (able to reference pop-culture in a single bound), confused about his life, mostly unsure about the steps he takes, physically myopic, and overweight.

Also like me, he is a person of color.

This was something that had not come to my attention until another reader approached me, knowing the character was based on me, saying that they were so happy there was a person of color as one of the lead protagonists.  They enjoyed knowing this detail even though I was not very descriptive of race in the book.

I never considered until that moment the kind of impact that “revelation” would have.  I never considered it a “revelation” at all, to be honest.  The real revelation that happened at that moment occurred in my mind.

There are not many protagonists in any kind of fiction that fit to me.  I suddenly realized that by writing myself into this story and publishing it, my book now had a main protagonist who represented the nerdy, overweight, etc. etc. half-Indonesian people out there.  I feel that I am a very unique person but was rapidly introduced via conversation to the idea that this uniqueness carries over to the character of Justin and that uniqueness makes him a potential icon for other people of color.

My mind was blown.  What I, for a long time, had thought of as a just another middling sci-fi superhero story (albeit funny and brilliant, if I do say so myself – hurry up and buy) could be considered a rallying flag for people of color.  I realized that I am a writer of color and it means something that I’ve produced a novel where characters of color are not just horrible stereotypes.  I wrote a book where the dialogue is very natural, where everyone has a brain, where people – regardless of race or creed – are just people and aren’t defined by anything other than their desire to make sense out of and cope with an incredible situation.

This reader’s words touched me deeply.  They really reinvigorated me to the entire Unlucky Seven universe.  I spent most of my winter since Con (and some time prior) being burnt out and mulling around the first three chapters of the sequel, doing everything I could think of to market the first book and being very disinterested in putting hands to keyboard to meet my goal of a published Unlucky Seven Book 2 before the next Steel City Con in April.

When this topic was broached and I realized what an impact the diversity of my cast could have, I felt a sudden burst of energy.  If nothing else, my book meant something to that one reader.  If for no other reason, I would continue on for the sake of this wonderful reader who took something away from a brown/olive-skinned, (largely) imperfect and (apparently) relatable protagonist.  As long as that one person would keep reading with satisfaction, I would keep writing if only for them.

The same reader applauded my inclusion of the interracial relationship between Zoey and Chaucer.  They are some of the only characters in the book whose races were clearly defined.  These descriptors were not added for the visual benefit of the audience, necessarily.  Zoey and Chaucer are two purely fictional characters (as opposed to most of the U7’s group based on real people) and I defined them more for myself than anyone else.  I didn’t feel I needed many descriptors for the real people because I knew what they looked like (even if the reader doesn’t).  Chaucer and Zoey are visually defined, to me, by their descriptions in the book and the subsequent drawings that resulted from them.

I don’t use many color descriptors in my writing.  For the most part, unless clearly defined, I leave the depiction of a character mostly up to the reader’s imagination.  I do specify things like height, approximate age, hair color, eye color, mode of dress, etc. but never really skin tone.  In Chaucer’s case it’s mentioned that his skin turns from brown to pale green.  In Zoey’s case, it’s mentioned that she was pale and (somehow) got paler.  Budda’s skin goes from white flesh to blue-gray stone.  Other than these examples, not much else is mentioned in the book with any specificity.

Speaking of the walking rock garden, I was talking with the real-life Budda (a huge fan of the book) about how he pictured some of the fictional characters because I was curious if my visions of them came across in the writing.  We went from Zoey and Chaucer (who he pictured as I do, thanks to descriptors) and then we moved to everyone’s favorite psychotic Superman analogue, Agent Moorsblade.  I told Budda that I pictured him as a larger-than-life super muscular dude, kind of like a Joe Manganiello (a fellow Pittsburgher and good reference point). Budda said, “He can’t be Moorsblade.  He isn’t black.”

I cocked my head at him and said, “Where did you get the idea that Moorsblade was black?  He’s a giant white man with alopecia.”

Budda shrugged and said, “I always pictured him as black.  Specifically, I pictured him as Michael Clarke Duncan with the accent from The Green Mile.”

It was interesting.  I had never really thought of it, but I suppose it goes with the given descriptors.  Large man, extremely muscular, intimidating, bald, speaks with a super deep southern-accented voice.  Without re-reading again, I’m not sure I ever put a color descriptor on Moorsblade.  It might break more hearts than just Budda’s to set the record straight, but Moorsblade is white.

Another character who needs some clarity is Agent Joey Briggs.  She’s another of the fictionals on the Project team.  The best descriptors I gave to her also did not involve skin color directly.  I stated she had blue eyes, raven hair, and light skin.  Most people will pull an image of Zooey Deschanel or Katy Perry into their minds when these are the only things mentioned.  Joey’s light skin is, in fact, black.

To be honest, I’m not offended by anyone’s interpretation of my work.  I’m not going to complain on the internet should fandom ever really kick in that people are getting my characters races wrong.  If you want to picture someone who is white (either realistically or fictionally) as a different race, I will not judge you.  I wanted my story to be that way.  Characters are how they are in people’s imaginations, sometimes even with the proper “racial descriptors” in place in the canon.  Your particular version of Justin, if you don’t know what I really look like, may turn out white or black or brown or purple et al.  That’s ok by me.

The women of U7 have also been mentioned by more than one reader.  They are strong and, really, they were written to either dodge or actively fight/rail against the negative tropes against women in fiction, specifically, women in comic books.  While I know Marvel is taking some great strides towards breaking the mainstream glass ceiling for female heroes with books like Captain Marvel, Ms. Marvel, and the canon female Thor and DC is slowly trailing behind with the new (old) Barb Gordon Batgirl (with whom I have problems once again being ambulatory, but I think I talked about that once), Harley Quinn’s role in Suicide Squad, and to some extent Wonder Woman, female characters in comics are typically support roles.

I like that my ladies kick some ass and do things on their own terms.  Nary a damsel to be found in the bunch.  Try that shit and they will END YOU.

In the end, my budding fandom, do not be upset at me should some kind of TV show or movie ever materialize because I WILL take an active role in the casting (if bureaucracy or whatever permits) and I WILL make sure that the choices fit my vision.  Justin is going to be played by an actor who can most closely resemble me and my God-given skin tone.  There is diversity in my cast.  I am proud of that and I will not let that be white-washed away.

Keep fighting the good fight.

—end transmission—

An Indie Author’s Letter to Santa

Dear Santa,

I don’t think you’re typically in it for middle-aged indie authors but I figured I had nothing to lose by trying.  I’ve been writing this sort of letter to bookstores and publishing houses and literary agents and they’re just as invisible and elusive as you are.  At least with you I can keep the format a bit more relaxed and I’m actually more assured of receiving a positive response (or, in fact, any response at all).

There are some things I want for Christmas this year that are a bit more intangible than I would be able to ask from my loved ones.  They’re also things that, I understand, won’t be available Christmas morning or any time in the very near future.  They are, however, achievable and will not exhaust your magic in granting them to me, should you feel they are deserved.

First and foremost, I would like a broader and more active reader base for Christmas.  I’m not asking for J.K. Rowling or GRRM numbers of devotees (certainly the same level of fanaticism would be nice) but if you could take my fans from the five I know are there and double them, please, that would be fantastic.  Give me the grassroots start I’ve been looking for.  Give me the people who won’t rest until they’ve shoved my book in the face of everyone they know in hopes that they will read it.  Give me peeps who will retweet, like, and share.  Give me someone who wants to ask questions about their favorite characters or wants to actually see the sequel released.  Give me people who will give me feedback.  Give me people who are shipping characters.  Give me the crazies.  Give me the random person on the street wearing a U7 logo pin.  Just give me something a little bit more.

Second, give me new readers.  Not the same as my first request.  I would also like people just to read and review my book.  Every reader is a potential five stars.  Every star means that my book has a chance to get featured on Amazon.  That means more readers and more stars.  It perpetuates.  In essence, this is the gift that keeps on giving.  At least, in theory.

Third, give me a bigger hammer.  I’ve been trying to hammer my way through the sequel but I’ve hit a wall and the current hammer I have is apparently not big enough to get me all the way to the end.  I would very much like to have this book done by the time the next Steel City Con rolls around in April.  Plus, they say that the more books you have on Amazon, the better your visibility as an author.  Don’t know how true this is but I would like to find out on my own.  If not a bigger hammer, then someone (see item one) to encourage me to fight it out and keep moving forward.

Fourth, more fan art.  A.C. Mickey is a great artist and is just the style I want.  Give me more of her stuff, please.  If anyone else is interested, poll them.  I’d like to see what they make of my characters.  This also relies heavily on item one.

Fifth, even though I like the grassroots thing, getting out there and pressing the flesh and making sales on my books, I would very much like some help with distribution or backing.  Give me a house/agent/something, doesn’t have to be super-major, that’s interested in picking up the book.  I’d still do as much grassroots as I could, but it would be nice to have someone to help with the heavy lifting.

Lastly, I would very much appreciate a little more self-confidence.  It’s hard out here but everyone knows that.  Give me something that will allow me to have the balls to actually buck up and preach from the mountains how awesome my book is without feeling like a pretentious scumbag and without thinking of the parts that I believe to be flawed.

I know that I’m not on the nice list because I’m a dick most of the year.  I’m a funny dick, at least, you have to give me that.

Unlucky Seven should be on the nice list, though.  It’s done nothing but good for me in just about every possible aspect.  If you don’t want to help me with any of these things, think of the book and do it for the book.  It’s a good little book and deserves to have a great first Christmas.

Thanks for hearing me out.

Keep fighting the good fight.

-JPB

—end transmission—

5 Things You Should Know About Self-Publishing

This Saturday, 11/15/14, marks the six-month anniversary of the release of Unlucky Seven.

I figured I would give you, my loyal readers, a progress report along with some tips I’ve picked up along the way.

If you follow me on Facebook and/or Twitter, you know that I’ve been doing quite a bit of advertising. Probably too much for most tastes. It feels like the only things I’ve been posting have been links to my Amazon site and my GoFundMe campaign (shameless plug).

Can you blame me? I finally finished a novel that was many years in the making and was able to scrape together enough self-confidence to put it out there for public consumption. Suddenly, when you see people buying your stuff and you get cases of your own book in the mail, the classic trope of “someday finishing your novel” isn’t as much of a pipe dream anymore.

I am proud of what I’ve done and I want to get the word out about it. I have it on fairly reliable authority that my book has memorable characters, a fast-paced witty style, and is a very fun and fast read. I find myself going back and re-reading posted reviews and comments confessed to me in text messages and over Facebook frequently to keep my spirits up whenever I feel I’m starting to lose faith in what this book can accomplish.

I’m doing everything grassroots, too. Grassroots is tricky because, aside from yourself, you have to rely on friends to spread the word. Friends of mine in the local music industry know this part all too well. It’s a bit different trying to hock books than it is getting people to go to shows and buy albums but we find ourselves in the same sort of situation: attempting to sell our art when no one knows who the hell we are. The main advantage music has over literature is that it is much easier to stumble upon music. Since I’m not reading my book out live anywhere, I can’t be randomly heard or discovered. I do have a sample track in my first few chapters available for preview at Amazon, however, people have to be brave and/or engaged with reading enough to give it a shot. Instead, I rely on the kindness of friends to repost my links (most of them have), however, it’s tough to get people to read. Much tougher than getting them to look or listen.

I was lucky enough to find a partner in another local published author who also happened to be a good friend of mine, Spike Bowan. We teamed-up for a local toy collectors show where we shared a table and sold our books. We thought we did pretty well and I already had aspirations of taking the book to a bigger convention, namely, Steel City Con here in Pittsburgh this December. Spike and I agreed to an alliance which made things like Steel City Con more affordable at a split-price. We formed IAM – Indie Authors of the Mon-Valley – a writer’s group. Though it’s still in its infancy, our ambition is to give a home to genre fiction writers whose body of work doesn’t really fit well with the many lit-fic and poetry writer’s groups in the area. We don’t think there’s enough encouragement for genre writing and wanted to give the rest of the misfits, like us, a home. I’ll let you know as this develops. It’s kinda still in the chrysalis stage, but we’ll get there.

Some of my friends tell me that writing a book is a big deal. That I’ve accomplished something. Yeah, I suppose I have and, as I mentioned, I’m proud of that fact. It still makes me feel pretentious and icky to run around touting myself as an author or a writer. I’ve never been one to brag (I just wasn’t raised that way) and it feels too much like bragging to admit to people that I have faith and confidence that the words I’ve put down in that book are, briefly, good. I am not good at schmoozing and I am absolutely awful at self-promotion (see above: annoying). I keep getting told that it’s all just grist for the mill; that I’ve got to buck-up some more confidence and really sell my book. This is true. Right now, I’m just sitting here waiting for word of mouth. Let me tell you how quickly that ocean dried up.

It also makes me feel pretentious and icky when people ask me questions about writing. I don’t know that I’m one to be giving advice. Yeah, I’ve been putting words to paper in one manner or another for many years of my life (rants, blogs, Fights of the Week, etc) but, somehow, I don’t feel like one self-published book suddenly makes me qualified to speak as any sort of expert. People have asked for advice on their writing based on their appreciation of mine and I’m not really sure I should be answering. I’m not Dickens or Twain – I’m just a thirty-something from Munhall who sacked up and put a story out there, for better or worse.

Thinking on it for some time, I came up with a few points of advice for the aspiring, speaking only six months out from me being one of them. If anything, take this as preparation for when you finally decide to give the bird finger to all those publishers who rejected you and do it on your own. Learn from this, my friends. Please.

1. If you are a genre fiction writer, publishers and agents will absolutely deny you 99% of the time.

Too pessimistic? Too bad. No one – not anyone ever ever – will tell you this painful truth. Except Stephen King, he mentions his consistant rejections in “On Writing” (a fabulous and inspirational book, btw). The difference between now and when our good Mr. King was trying to break into the industry is the internet. More specifically, there was no Kindle, no Nook, no smartphones, and no apps. All of these wonderful solutions for modern living have taken the traditional idea of publishing and thrown them entirely out the window.

I’m not going to go too far and say that eBooks are putting paper under because that would be a lie. Paper books are still very much a thing in the same manner that, in an electronic world, paper cards for every occasion still greatly outnumber eCards. In fact, after my initial eBook only release, there were many people asking me where the paper copies were. Even though some of them were pretty avid device-users, they wanted it in print. Not just because they wanted it signed by yours truly (which most of them received) but because they were objectionable to the eBook medium in one way or another.

Don’t let that little bit discourage you. There are plenty of people out there buying eBooks, some of them are dragging a net into the deep waters that are the new independent books. These intrepid deep-sea fishermen are looking for your genre fiction. They want something that caters to their niche. They will find you.

The point of this first entry on the list is that, unlike Mr. King whose crazy horror stories finally found a mainstream home after a good number of years, when you get to the end of your rope and stop believing that The Powers That Be in writing are the end-all-be-all of getting your book out there, you can stop writing letters and just do it yourself. The Gatekeepers of the Industry are still present, but there’s a small hole in the fence. Squeeze on through as soon as you feel you’re ready.

2. There are people who will tell you that you achieved nothing because your book wasn’t REALLY published.

Your reaction to this should be a prompt, sturdy, and constant middle finger. These people are defined in the dictionary as assholes and are not worth your time.

You did not get a major publishing house to back your efforts. This in no way invalidates what you have accomplished. If you have completed a novel or a book or a volume or whatever you want to call it and have moved forward with publication, self or otherwise, you have done something that many people only aspire to do. Think about every person you’ve ever known who has alluded to or outright announced the fact that they’re working on a novel. Some people do it just to sound intelligent, some people are legitimate about it. Whatever the case, once it’s actually out there, you’re part of a different club. The important thing isn’t that your book is available (e- or print) but that YOU HAVE FINISHED YOUR NOVEL. Not only have you finished your novel, you’ve done so in a manner that makes you comfortable having other people read it, rate it, and respond to it. Those last parts are the hardest to get over. More on that later.

You have accomplished something that many deign to do but never complete. You’re at the end of the marathon, looking back on all the people behind you, able to marvel at this thing you’ve just done while others may stumble, stop, or quit altogether.

There is absolutely no shame in self-publishing. If anything, going this route makes it more of a challenge. You could send out queries for years and maybe, just maybe, you’ll get a result. If you get in with a house or an agent, you’ll have a much easier time with things. On the other hand, if you’re like me, out on the streets essentially putting feet-to-pavement to get word out about your stuff and you do become a success, it will be much more rewarding than going the traditional old-boys-club route.

So, you can tell those assholes who heckle you for self-publishing exactly where they can shove it.

3. You will be criticized and you may not like it.

You’ve put your book out there. If you’re like me, you’re probably using Amazon to do it which means that, as soon as Kindle Direct Publishing clears your product page for publication, the dreaded stars become a major focus of your life. There are five of them. If you’re lucky, most of them will be red all the time.

I have been fortunate so far that people reading my book have liked my book and told me so via the precious Amazon stars. While I’ve only got six ratings and I know I’ve sold more copies of my book than just that, a 4.8/5 rating on my page makes me feel good. People who read it like it enough to say positive things about it, which really gives me a boost. As you may or may not know, most people who rate things online either love it to death or hate it with passion. Not many people are going to rate your stuff three-stars. The internet is not a place of equity and reason, it is a place of extremes.

Although my Amazon rating might be intact, putting the book out there has exposed me to criticism in real life. People reading have told me about characters they love (which I hate) or characters they hate (which I love). I’ve been presented at least once with a sheet of minor grammatical errors (along with some perceived syntax errors, both very short lists) and told by that person that they “hope the second edition addresses these issues”. Bro, there probably won’t be a second edition for a while, fyi.

Still, the criticism is valid. All of it. You have to take it in stride and remember that you’ve put your book out there. There aren’t any real takebacks. Could you pull your book from Amazon, rewrite, and pretend it never happened? Sure. Don’t, though. You had confidence in your work enough to put it up for public consumption. Remain confident in yourself even if someone doesn’t like it. If you’re writing genre fic, like me, your particular niche might not be someone’s bag. Unless they have a solid argument, citing the source material, just consider it that someone doesn’t like your style, let it roll off your shoulders, and move on. Keep your head up. Remember, the person who criticized you probably didn’t write their own novel and throw it out there. You are braver than they’ll ever be. Keep your head high and march on.

4. Do not concern yourself with how many units you move or you’ll go crazy.

Your first experience in sales will be extremely rewarding. When you first announce that you have a book available, your friends will swarm like piranha to snatch up their copies. Within the first twenty-four hours with Unlucky Seven, I sold fourteen units. While that may not sound like much, I have yet to beat that one day total. In fact, I have yet to beat that one day total in a week’s worth of time. Maybe a month’s worth of time.

The first few days of your release will have you obsessively checking your sales statistics (which KDP handily provides). You’ll squeal with glee every time the line bumps up another unit. Then, inevitably, things will go flat. And, they WILL GO FLAT. There’s no real avoiding this. Do not let this affect you. This will happen often.

You’re obviously trying to monetize your work. You wouldn’t have put it up if this wasn’t the case. Amazon, as it states very clearly in the ePub contract you signed in the terms and conditions, is not responsible for the marketing of your book. You will not get any direct help from them unless your book starts to do exceedingly well, at which point they reserve the right to put you up on Kindle’s front page. This will not happen immediately because your name is not John Green. The only thing you can do to up your book’s views is to put it on sale. Amazon allows you to do countdown deals (selling your book at a discount from what you state as your list price) and book giveaways (offering your stuff up for free for a limited time). These options, per the terms, increase the visibility of your book while the discount/giveaway is on. I’ve done a countdown deal and I can tell you that it spiked sales pretty good. I’m contemplating a giveaway just to get the book out there.

Remember that this isn’t a race, but also remember that promotion is key to moving more units. Which brings me to my final point…

5. Marketing is a bitch.

I mentioned this in the above but I don’t know if I can mention it enough. The biggest challenge with self-publishing is self-marketing.

If you’re like me – a self-deprecating humorist with an anti-social streak a mile wide and perhaps (only perhaps) a dozen actual go-over-their-house-for-dinner hang-out-on-a-regular-basis friends – then you’re going to have as much trouble as I do moving units.

Social media is going to be your primary outlet for advertising because it’s free. I’m going to give you some advice that you see in every “how-to self-publish right” type of guide right here, but I’m going to add a bit of marketing advice given to me by my wife as well. This will be a small sub-list.

1. Start an author page on Facebook. Do not make a page for the book itself. You’re going to be writing more things than just the first book, right? Or you hope to, at least? Then you want a centralized author page. Do not make friends and fans follow more than one thing and do not put it on yourself to try to keep up with posting on more than one group page about your writing. Keep it simple. One page means one update reaches your audience. Plus, new friends/fans will be able to easily find your official stuff.

2. Twitter. Make your current account known. Update your fans regularly. Throw them little bonus bones like lesser-known (or unknown) facts about characters and locations in your book. Give them a reason to follow you.

3. Pony up and buy a domain name. While WordPress and services like it are a wonderful thing, people will take you much more seriously if you’ve got your own domain. I purchased jpbidula.com which, come to think of it, you should know already because that’s probably where you’re reading this very listicle. Make sure you’re keeping a blog. Your fans will likely want to hear what you have to say even if it’s usually bitching about a TV show that looks to crush the early origin of one of your favorite superhero franchises. Your fanbase will get to know you as a person from this place and it can be a platform for links – your Amazon page, an etsy or cafepress page for merch, your social media, deviantart if you’ve got any – just to name a few. Your domain should be the hub of your publicity efforts.

4. Goodreads. I got turned on to this site thanks to another good friend of mine. As a Goodreads author, you can really connect to your readers. I recommend checking it out. It comes highly regarded by many many self-published authors. Beware of the fan fiction there, it runs pretty thick.

5. Take some freaking pictures of yourself, you hermit. Better yet, get someone experienced to take them for you. You know people in the art community, I’m sure, and at least one of those people has to be a decent photographer. Go out in the world with them and get some good shots of yourself for promotional purposes. That Facebook page? Twitter? Your domain? Goodreads? All of them look better when your profile picture isn’t a blank outline of a person with a question mark over their face. Putting your face out there, even if you have low self-esteem like yours truly, makes you a real human being and can help your readers relate better to you.

6. Make yourself some business cards. When you do, list most of this stuff on it. When you give someone your card, it should allow them to connect to you on at least the major social platforms (FB, Twitter, your site). People WILL NOT remember who you are if you meet them and tell them you’re an author. They will, however, find your card when cleaning out their pockets/purse/wallet and maybe remember.

Use whatever tools you can for marketing. As I mentioned, I’m taking my book to a Comic Con along with my friend Spike. We’re going to be in the trenches with real copies, pressing flesh and meeting new people. We considered this a prime option for publicity. This does require an amount of capital (hence my GoFundMe site) but, as my boss at my day-job put it, it’s making an investment in yourself and, in the end, it will be worth it.

In conclusion, there will be ups and downs. The ups will feel incredible, the downs will be horrible. Remember that it’s not a race nor is it a competition. You will move units eventually but you have to put the work in to selling them. You have to be relentless with your promotion as much as you may hate it. You will come off to your friends as annoying after a while but they’re not the ones you’re marketing to after the first few weeks.

Above all things, keep your head up and remember that regardless of your sales numbers or reviews you have still accomplished a phenomenal thing. You are brave. You have done well. You will succeed if you put enough time and effort into it.

When we all get to the finish line, I’ll buy the first round.

Keep fighting the good fight.

—end transmission—

Completion: An Unlucky Seven Update

(note: this is a bit more personal an entry than I’m used to, so bear with it. –B)

I never thought I’d be able to say I actually finished a novel. Now, bear in mind, I don’t mean finished-finished, but the writing is all done.

Of all the stories I’ve ever started, this is the first one I’ve completed and been able to say, “Yes, this is an actual novel. This grouping of chapters is it. Here’s the beginning, here’s the end.”

This may not seem a very monumental occasion to some of my fellow writers in the audience, but you have to understand that, when it comes to projects like this, I am extremely scatterbrained.

Over the course of the last ten years, I’ve been writing Unlucky Seven.
During the first run, I would churn out chapter after chapter of argument and rhetoric between the main characters, much of it rehashed due to my snail’s pace of production (a chapter every two weeks to a month). I did it so slowly that I didn’t remember what I’d done three chapters ago and wound up reusing the same lines. I would create a conversation involving one set of characters, then the same conversation would occur later in the story involving an entirely different set of characters or even the same characters taking on opposing viewpoints to what I had already written.

Sixty-five chapters and nine or so years later, I took a look back at the long trail of destruction I’d wrought. I realized that I had allowed things to grow out of control like ivy and the house of the original idea had been engulfed in unrelenting vines of side-plots and foreshadowing which would never come to fruition.
It wasn’t until this past summer that I came in with some weed killer, one of those chainsaws on a pole, and a two-gallon container of kerosene. Every vine I cut, no matter how thick or how thin, seemed to regrow and assert its place in the storyline.
I thought, maybe if I tackled the roots; kill the plots where they started before they had a chance to anchor themselves to the main story. What weed killer I sprayed on the roots of one seemed to cause the others to grow larger and consume even more space.
The more I tried to fight, the worse things became. The vines had become the walls of the house and the more I removed, the more the house would grow unstable. So, I took the kerosene, splashed it around, and burned the whole house to the ground.

When the fire burned itself out, I started rebuilding from the very beginning.

On one hand, it felt terrible to trash something on which I had spent so much time. Droughts of writer’s block, forcing things to happen, trying to find a way to write my characters out of the moral corners into which they’d painted themselves… the last thing I did in the previous version was a three-chapter story where the characters time traveled. TIME TRAVELED for God’s sake. Time travel is where stories go to die (unless it’s a story about time travel from the beginning). Ask Voyager. Ask Lost. Ask any major label comic book ever.
Everything in the old one took so much time to accomplish. It’s a superhero-ish story and the “heroes” didn’t reach any sort of conflict with the “villains” until somewhere in the high-chapter-forties. Eff that. Too much QQ not enough pew-pew, as the gamers say. And, I know it doesn’t really matter how much action is packed into a story as long as it’s a compelling story. I’ve been writing and reading long enough to know that the body count isn’t what truly matters.

Believe me when I tell you that the original became very tedious very quickly.

What was once supposed to be a story which would be infinitely relatable (20-somethings get superpowers, have intense realistic and moral reservations about using them to fight crime, before being pressed into the whole hero vs. villain gig against their will) became less about the fun and more about the whining (20-somethings get superpowers and spend chapter after chapter debating and hemming and hawing over every little freaking detail before, somewhere around 300 or so pages in to the story, they actually do something vaguely entertaining, then they go back to sulking again).

I couldn’t bear what it became.

As I mentioned before, I’m scatterbrained. I always have new ideas for stories or characters. My problem was that I kept working them in to Unlucky Seven as if they were always there. The whole thing was getting too meta as I started writing stories within the story. Whenever I was blocked in one plot but still felt the need to continue the story, I would use every distractionary tactic in the old bag of tricks; flashbacks, side-plots, new characters, new situations, foreshadowing, hidden agendas… I would stop one story and continue the other, sometimes going three chapters or more before returning to the core story. Even when I finally made it back, I would only take a half-step forward before getting distracted by one of the other plots and thinking that I should go in that direction instead.

Were any of these rivers going to converge? Maybe, but probably not for at least another hundred or so chapters at the rate I was going. Things had exploded into too many different directions and it was extremely difficult to control. I was getting far too attached to characters who had absolutely nothing to do with the central plot. I fell out of love with the original idea because I’d become tired of listening to my characters whine and bitch and moan. I knew if I went back to them, there would be no action, just more complaining and debating. As much as I loved them, I just couldn’t abide what they were doing with themselves.
Yeah, I realize they’re not real people. But, in my head they were. Every time I went back to visit them, it was nothing but wah, wah, wah. I even tried slapping them around and getting them to pep up and do something, but they just wanted to whine. A bunch of other characters were ready for action, though, so I’d run off and play with them instead.

It’s crowded inside my head.

After burning down the house, I had a chance to remold them all, and I did so. I think they’re much better now. And, after twenty-six focused chapters and only two (maybe two-and-a-half, technically) parallel plot lines in the first book (there will be more Unlucky Seven stories than this one), I think I’m finally happy with where they are and where I am.

With that, the offers I’ve made on facebook remain firm to my loyal readers. Contact me there or through e-mail (link’s on the side bar) if you’d like to read through the rough-cut of the story or even if you’d like to take a swing at editing me. I’m up for constructive criticism. This is my baby and I want it to come up right and I’m finally, after ten years of labor, pushing this bastard out into the world. Painful though it may be for me to part with it, I think it’s time I cut the cord.

Drop me a line and let me know and I’ll be in contact. Thanks in advance if you want to look.

Keep fighting the good fight.

—end transmission—